Rural King Brings Longer-Lasting
Premium EFB Batteries to Customers
News Release

Exide Technologies EFB Batteries Now Available at All Rural King Locations Nationwide

Milton, Georgia – (March 5, 2020) – Exide Technologies, LLC,  announced today the launch of its new line of Enhanced Flooded Batteries (EFB) automotive batteries at Rural King locations across the country under the Rural King Premium EFB brand name. The batteries are now available in all 117 Rural King stores nationwide and online.

Rural King Premium EFB from Exide

We are pleased to be the first retailer to offer our customers EFB automotive batteries in the US.

-- Kyle Banks, Rural King, Category Manager

New Rural King Premium EFB Benefits:

  • Longer lasting battery life
  • Industry-leading four-year warranty
  • 6x greater cycle life and 2x better charge acceptance than traditional starting battery
  • Added heat protection
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